Tag Archives: marketing

I’ve Got Your Bounce Rate… Right Here!

If you get into a discussion with other dentists about websites, you may hear, “My website is awesome.  My bounce rate is only 5%.”  (or some such ridiculously low number)  “What’s yours?”  Many dentists love to get into metaphoric dick-measuring … Continue reading

Posted in Marketing | Tagged , , , , | 2 Comments

How to get 2,300 website visitors in a single day!

Damn, damn, this traffic jam… This weekend, I was snooping around my Google Analytics to see how traffic to my websites was doing.  In the early days, I checked quite frequently.  But, most of my sites are on “auto-pilot” at … Continue reading

Posted in Marketing, What Happened Today | Tagged , , , , | 2 Comments

Videos Will Rock Your Web Marketing World

I’ve dabbled in the use of videos in my website marketing.  And, I’ve been planning on ramping it up.  Like many projects and plans, this effort had fallen victim to my chronic procrastination.  One reason / excuse was that (until … Continue reading

Posted in Case Presentation, Marketing | Tagged , , , , | 6 Comments

Social Media Ads & Landing Pages

I’m still here (after nearly a week of not writing)!  I’ve got a long list of topics to write about here on TheDentalWarrior.com. But, I was inspired to write this based on a recent experience. I’ve been skeptical about the … Continue reading

Posted in Marketing, Practice Management, Social Media, Websites | Tagged , , , | 15 Comments

Book Review: Unlimited New Patients – Volume 3

Let’s face a simple fact:  Dentists are largely clueless about marketing!  My friends at New Patients Inc recently published “Unlimited New Patients – Volume 3.” I bought the first two editions many years ago.   At the time, they were tremendously valuable.  … Continue reading

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Facebook Advertising – Is it all that?

Social media is all the rage today…. and for many good reasons.  Overall, I think social media can be an important and effective piece of the marketing puzzle.  You should definitely be dipping your feet in the social media pool.  … Continue reading

Posted in Marketing, Practice Management | Tagged , , , , , | 5 Comments


Today is an installation of the “mutual admiration society.” 🙂  My friend, Dr. Chip Payet, is a dentist in Charlotte, North Carolina.  We’ve known each other for many years since meeting on DentalTown.com.  Chip is what I call an “entrepreneurial … Continue reading

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Google Rocks (Adwords vs. Places vs. Organic)!

Had a walk-in patient this morning.  Well… not exactly a walk-in.  He is a transient cable technician who roams around the country doing work for cable TV companies.  He had an old bonding break off his central incisor last night.  … Continue reading

Posted in Marketing, What Happened Today | Tagged , , , , | 6 Comments

On Pricing Power – by Seth Godin

Seth Godin has long been one of my favorite marketing authors.  I’ve subscribed to his blog for quite a long time.  And, I’ve read most of his books.  I highly recommend them for my fellow Dental Warriors. Godin talks about … Continue reading

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Marketing Summit by New Patients Inc.

To win any battle, you first need good “military intelligence.”  Now…  jokes about oxymorons aside…  I am always gathering intelligence in my efforts to grow my practice.  And, in this economy good intelligence is VITAL.  Last weekend I attended the … Continue reading

Posted in Continuing Ed, Marketing, Practice Management | Tagged , , | 2 Comments