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20 Most Recent Posts
- To Vaccinate or Not to Vaccinate? Is that a question?
- Your Fees are high, but…
- It’s a Plandemic! Do you know where your ammo is?
- Which came first? Tongue thrust? Or the spaces?
- Your Most Valuable Asset: Your Brand
- Are we too quick to extract and implant?
- When Riots Come to Your Office / Business
- Memorial Day Thoughts
- I’m still a dentist! Failed implant crown.
- Why I Refuse to Comply
- Should We Celebrate the “Re-Opening?”
- Dentists are the Paragons of Infection Control!
- Super-Secret Plan for Successful Re-Opening of Dental Offices
- Proof that the shutdowns are not about safety or public health.
- Enough with the contrived “hero” worship!
- My First Vlog! NY Cuomo insults Americans protesting to go back to work. “Get an essential job.”
- I Am at War
- Why I’m not fazed by COVID-19
- A “Simple” (but not easy!) Cosmetic Bonding Case
- And one last thing about the Corona hysteria…
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Top 10 Most Popular Posts
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- I’ll Go to a Dentist I Can Tell What to Do! (x-rays again) 40.9k views
- Crown prep and build-up tip! 36.9k views
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- Picasso Lite – It’s time to pull the trigger on a diode laser! 30k views
- Do-It-Yourself Ortho Aligners? Same Thing, Right? 29.7k views
- Is Groupon running out of gas? 24.5k views
- Dissecting a Dental Ad 24.2k views
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Category Archives: Websites
My New Patients Inc Website – SEO, What Is It Good For?
Absolutely something! To continue my story about the new website… It’s been one year since the new website went online. As I’ve mentioned before, I built my own website back in 1999. I read many books about SEO (Search Engine … Continue reading
How to Create Your Own Compelling Dental Website Content
Over the years, as I’ve written and lectured to dentists about website marketing, the concept I have the most difficulty conveying to them is about the value of self-written, unique content. Dentists resist the idea of writing their own content … Continue reading
Posted in Marketing, Websites
Tagged dental website content, dental website copy writing, dental website photos
7 Comments
My New Website Design by New Patients Inc – A Review
This article is a bit long. However, I urge you to read it. Today, your website represents your practice to the world. Accordingly, the decision to have a website and choosing the right marketing firm to help you create it … Continue reading
Posted in Dental Product Reviews, Marketing, Websites
Tagged dental SEO, dental website design, dental websites, New Patients Inc., NPI, website marketing
3 Comments
Dental Web Content – Review of a New Marketing Service
Many of you know that I’ve long been a “do-it-yourself” guy when it comes to website marketing for a long time (17 years). Perhaps to a fault. Though I’ve been a DIY marketer, I have always been clear in my … Continue reading
Do You Know What’s in Your Website? Are You Sure?
This article has been sitting in the “draft” folder for a while. I’ve written, lectured, and pontificated many times about my position that dentists should be creating their own website content. I’m not saying they need to create the actual … Continue reading
The Website Owner’s Manual – 2nd Edition!
It’s DONE! Finally! Really! The 2nd Edition of my book, “The Complete Website Owner’s Manual for Dentists,” is ready to go! I decided to make it a downloadable product this time around. The original paper version was expensive to print, … Continue reading
Random Thoughts of the Day
It’s been an interesting couple of weeks. This will be a quick and dirty blog article. No pictures. No fancy editing. Just what happened this week and what I’m thinking. GO! Thought #1: It all started with a seminar… Last … Continue reading
Posted in Marketing, Websites, What Happened Today
Tagged dental technology, just say yes, website marketing
4 Comments
“I’m on the beach, and my crown came out.”
I’ve said it a thousand times, if I’ve said it once. The smartest thing I ever did, business-wise, was to create a well-optimized and well-written website. Today, at the end of the day, we got a call at the office. … Continue reading
You Had Me at Hello.
Today a new patient came in for an exam. He is a 50 year old who hasn’t been to a dentist in about 15 years. He is embarrassed by multiple missing and broken teeth… some right up front. Some are … Continue reading
Posted in Marketing, Websites, What Happened Today
Tagged copywriting, dental photography, dental website, SEO
12 Comments
Someone Else’s Content = Your Website Sucks
The vast majority of dental websites have content that is provided, in its entirety, by the website designer. Most dentists hire someone to build their websites. That’s OK! It’s even SMART! But, they also delegate ALL the content to the … Continue reading
Posted in Marketing, Websites, What Happened Today
Tagged canned content, copy, copywriting, Google
10 Comments