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Meta
Search Results for: websites
Spelling & Grammar Count!
Or do they? Should they? Increasingly, I’ve noticed poor spelling, grammar, and syntax in the media. I see it in print and on TV. While I suspect many don’t think it matters, and many don’t see it (because of their … Continue reading
Posted in Marketing, What Happened Today
Tagged grammar, marketing copy, spelling, syntax
6 Comments
The Thriving Dentist Show!
My friend and dental practice consultant extraordinaire, Gary Takacs, has a podcast called, “The Thriving Dentist.” He publishes a new show about every week and has a guest to discuss issues that affect all of us in dental practice. It … Continue reading
Posted in Current Events, Practice Management
3 Comments
Someone Else’s Content = Your Website Sucks
The vast majority of dental websites have content that is provided, in its entirety, by the website designer. Most dentists hire someone to build their websites. That’s OK! It’s even SMART! But, they also delegate ALL the content to the … Continue reading
Posted in Marketing, Websites, What Happened Today
Tagged canned content, copy, copywriting, Google
10 Comments
The ADA… Is Watching Me… They See My Every Move
With a hat tip to Hall & Oates’ “Private Eyes.” Today was an interesting day. I had two new patients that came to me via my website. I always ask how they found me, my site, and why they chose … Continue reading
Posted in Current Events, Editorial, What Happened Today
Tagged ada, American Dental Association, membership
8 Comments
Content Is King – Gary Vee Said So!
For a DOZEN years I’ve been preaching that “Content Is King” when it comes to online marketing. And, now I’m hearing it from the real experts. Gary Vaynerchuk is an online marketing sensation. Dude’s a genius. Really… he is. I’ve … Continue reading
Posted in Editorial, Marketing, Social Media, Websites
Tagged content, content is king, Gary Vaynerchuk, Gary Vee, social media, websites
9 Comments
Protect Your Intellectual Property Online
I’ve been marketing my practice online since 1999. Over the years, I’ve put a LOT of time and effort into my website. I created my entire practice website top to bottom. Every photo and every word is my own original … Continue reading
Posted in Marketing, Photography, Websites
Tagged copyright, copyright violation, intellectual property, photos, plagiarism, website copy
15 Comments
Don’t Show Them HOW We Make the Sausage!
There’s a saying: “Everyone likes sausage, but nobody wants to see how it’s made.” We dentists are technically very highly-trained. And, we love to show our talents off to our colleagues… and our patients. The latter can be a mistake, … Continue reading
Posted in Marketing, Photography, Websites, What Happened Today
Tagged advertising, dentist website, marketing, photography, website marketing
4 Comments
I’ll Say It Again. Listen Carefully! Content Is King!
How to get to #1 on Google in 2 days – no kidding! When it comes to Google search results supremacy, it seems everyone is looking for a gimmick… a way to game the system… tricking Google into listing their … Continue reading
Another Silly Cold Caller – by Email
I just got an email today from a firm that does SEO for dental websites. Dear Dr. Mike, Kindly take thirty seconds to pull up Google and search for a Dentist in (my town). Do you see how Dr. Mike XXXXX, … Continue reading
Posted in Marketing, What Happened Today
Tagged Google, search results, SEO, website marketing
8 Comments
Dissecting a Micro-Site
Just for fun, I was ego-surfing on the search engine, Bing.com. I am a die-hard Google fan. But, I wanted to check it out and see how my website performs on Bing. Admittedly, I have made absolutely no effort to … Continue reading
Posted in Marketing, Websites
Tagged dentist website, marketing, website marketing, website photos
2 Comments