Tag Archives: copywriting

You Had Me at Hello.

Posted on October 31, 2014 by The Dental Warrior

Today a new patient came in for an exam.  He is a 50 year old who hasn’t been to a dentist in about 15 years.  He is embarrassed by multiple missing and broken teeth… some right up front.  Some are … Continue reading →

Posted in Marketing, Websites, What Happened Today | Tagged , , , | 12 Comments

Someone Else’s Content = Your Website Sucks

Posted on March 25, 2014 by The Dental Warrior

The vast majority of dental websites have content that is provided, in its entirety, by the website designer.  Most dentists hire someone to build their websites.  That’s OK!  It’s even SMART!  But, they also delegate ALL the content to the … Continue reading →

Posted in Marketing, Websites, What Happened Today | Tagged , , , | 10 Comments

I’ll Say It Again. Listen Carefully! Content Is King!

Posted on July 9, 2013 by The Dental Warrior

How to get to #1 on Google in 2 days – no kidding! When it comes to Google search results supremacy, it seems everyone is looking for a gimmick… a way to game the system… tricking Google into listing their … Continue reading →

Posted in Marketing, Websites | Tagged , , | 4 Comments

Content IS King in Websites – It’s not just me!

Posted on June 12, 2013 by The Dental Warrior

I don’t often link to other articles in my blog.  But, my friend, Gary Takacs has made an appearance of sorts on the Forbes website in an article titled, “Design Doesn’t Matter? Website Strategies For The New Era Of SEO … Continue reading →

Posted in Marketing, Websites | Tagged , , , | 5 Comments

Writing Copy for Visitors, not Search Engines

Posted on June 22, 2012 by The Dental Warrior

I’m a BIG fan of SEO done right.  I believe good SEO is some of the best money and effort you can spend on your website… to a point.  Many, including myself, have preached that “content is king.”  Ultimately, CONTENT … Continue reading →

Posted in Editor's Favorites, Marketing, Websites | Tagged , , , | 9 Comments

Website Marketing Pearl: Help them find what they’re looking for!

Posted on April 18, 2012 by The Dental Warrior

While I have a long list of blog topics to write about, I don’t seem to get to them, as I’m often inspired by something that happened recently.  The trick is finding time to write them! I couldn’t think of … Continue reading →

Posted in Editor's Favorites, Marketing, Websites, What Happened Today | Tagged , , , , | 6 Comments