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Tag Archives: photography
Who They Gonna Call?
Who will your patients call? Who will they think of when a friend needs a dentist? Why will they think of you? It could be that they love your hygienist. It could be that they love your front desk or … Continue reading
Posted in Photography, What Happened Today
Tagged dental photography, glamor shoots, happy new year, photography
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Credibility Is Everything
As dentists, we are in a rather unique business. Despite massive and coordinated (and to some degree, successful) efforts to commoditize dentistry, it’s undeniable that we provide one of the most personal services for patients. We are literally “in their … Continue reading
Posted in Photography, Websites, What Happened Today
Tagged dental marketing, dental websites, photography
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Don’t Show Them HOW We Make the Sausage!
There’s a saying: “Everyone likes sausage, but nobody wants to see how it’s made.” We dentists are technically very highly-trained. And, we love to show our talents off to our colleagues… and our patients. The latter can be a mistake, … Continue reading
Posted in Marketing, Photography, Websites, What Happened Today
Tagged advertising, dentist website, marketing, photography, website marketing
4 Comments
Don’t do this! (Dental Website Photos)
I just came across this dental website. I’ve written a fair bit about the value of photography on a website. Click on this link to see a list of articles on dental photography in this blog. Just don’t do this! … Continue reading
Image Copyright Protection
My friend, photographer extraordinaire, and Photoshop savant, Chip Payet just posted a great article on his Digital Dental Photography blog about image copyright protection. He saw my article, Major Online Referral Service Swipes My Photo! and wrote this article in … Continue reading
Posted in Marketing, Photography
Tagged copyright, copyright protection, dental photography, image copyright, photography, watermark
2 Comments
DentalDigitalPhotography.com
Today is an installation of the “mutual admiration society.” 🙂 My friend, Dr. Chip Payet, is a dentist in Charlotte, North Carolina. We’ve known each other for many years since meeting on DentalTown.com. Chip is what I call an “entrepreneurial … Continue reading
Posted in Marketing, Photography
Tagged before & after, dentist website, marketing, photography, website marketing
3 Comments
This Woman Is on Every Dental Website!
If it wasn’t for my website, I’d be living under a bridge! Many of you have heard me make this comment before. While it’s a bit of an exaggeration, my point is that my dental practice website is the lifeblood … Continue reading
Posted in Marketing, Photography
Tagged advertising, before & after, dentist website, photography, website marketing
17 Comments
Are You a “Regular” Dentist?
Patient perceptions of dentists can be quite interesting. While I’ve positioned my practice as one with a focus on cosmetic and reconstructive dentistry, I am very much a general dentist. I do a bit of everything and plenty of “bread … Continue reading
Posted in Marketing, Photography, Practice Management, What Happened Today
Tagged marketing, photography, website
3 Comments