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Yearly Archives: 2017
How to Create Your Own Compelling Dental Website Content
Over the years, as I’ve written and lectured to dentists about website marketing, the concept I have the most difficulty conveying to them is about the value of self-written, unique content. Dentists resist the idea of writing their own content … Continue reading
Posted in Marketing, Websites
Tagged dental website content, dental website copy writing, dental website photos
7 Comments
Closing a Diastema – With Bioclear Matrices
Just a quick and dirty case presentation. A new patient came to me last week for a consultation about “bonding” a space between her teeth. She had been to a another dentist who had closed the space with “bonding.” It … Continue reading
NPI’s Concierge Online Appointments – A Review
One of the factors that lit the fire under me to update my old website with New Patients Inc was so that I could add some advanced features. One of them was online scheduling for patients. This is a concept … Continue reading
NPI Crusader – Online Review Generator
Several years ago, I wrote about the new trend of online reviews (2011). I considered it a double-edged sword, at best, and I initially avoided getting involved in it. As time went on, I realized the trend was here to … Continue reading
Dr. MacGyver – Episode 3
The One About the Broken Post A new patient called saying a crown on her front tooth came out. We appointed her the same day (that afternoon). She has a current dentist, but he was on vacation, and the front … Continue reading
Molar City – Poster Child for the Political Narrative
Los Algodones, Mexico…. a tiny town with 600 dentists known as “Molar City,” has become the poster child for what some believe “ails” our “dental care system.” Molar City is the Mecca of “cheap dentistry.” Pardon all the quotation marks. … Continue reading
Posted in Editorial
Tagged American Dental Association, dental tourism, Mexican dentistry, Molar City
46 Comments
My New Website Design by New Patients Inc – A Review
This article is a bit long. However, I urge you to read it. Today, your website represents your practice to the world. Accordingly, the decision to have a website and choosing the right marketing firm to help you create it … Continue reading
Posted in Dental Product Reviews, Marketing, Websites
Tagged dental SEO, dental website design, dental websites, New Patients Inc., NPI, website marketing
3 Comments
Scam Alert! Unpaid Electric Bill Scam!
Last Thursday, I got a text from my office manager while I was at the airport going on vacation with my family. She got a call at the office from a power company representative saying our power bill was 2 … Continue reading
Posted in Practice Management, What Happened Today
Tagged overdue power bill, phone scams, scams
7 Comments
All Aboard the Righteous Indignation Train! Wooo-woooo!
This post will not likely engender much agreement. But, then again, it’s not why I write. My goal has never been to create an “echo chamber” or to “preach to the choir.” (Edit to add: A couple of folks have … Continue reading