Category Archives: What Happened Today

Anecdotes of day-to-day occurrences that I think may resonate with my fellow Dental Warriors.

Spelling & Grammar Count!

Posted on October 5, 2014 by The Dental Warrior

Or do they?  Should they? Increasingly, I’ve noticed poor spelling, grammar, and syntax in the media.  I see it in print and on TV.  While I suspect many don’t think it matters, and many don’t see it (because of their … Continue reading →

Posted in Marketing, What Happened Today | Tagged , , , | 6 Comments

Insurance Salesman: “Dental Plans Are Crap”

Posted on September 12, 2014 by The Dental Warrior

I wish I could have recorded the conversation I had with a patient’s husband yesterday. Sometimes they leave.   Sometimes they come back. This was a new patient… sort of.  She first came to me about 3 years ago.  We did … Continue reading →

Posted in Practice Management, What Happened Today | Tagged , , | 3 Comments

New PMS! No… Not That Kind!

Posted on July 3, 2014 by The Dental Warrior

We all have a long “to do” list, both at home and the office.  One item that’s been on my list at the office has been to upgrade the computer and Practice Management Software (PMS). I’ve delayed doing it for … Continue reading →

Posted in Dental Product Reviews, What Happened Today | Tagged , , , , , | 11 Comments

Someone Else’s Content = Your Website Sucks

Posted on March 25, 2014 by The Dental Warrior

The vast majority of dental websites have content that is provided, in its entirety, by the website designer.  Most dentists hire someone to build their websites.  That’s OK!  It’s even SMART!  But, they also delegate ALL the content to the … Continue reading →

Posted in Marketing, Websites, What Happened Today | Tagged , , , | 10 Comments

Everything Is “PR.”

Posted on March 17, 2014 by The Dental Warrior

You just never know how patients will find you. Certainly, there’s word of mouth.  But, have you ever had a patient say, “Someone recommended you, but I can’t remember his name?”  Nonetheless, I’m always glad to get the referral! A great … Continue reading →

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Ya Gotta Know When to Hold’em… Know When to Turf’em…

Posted on March 6, 2014 by The Dental Warrior

It’s a dentist!  It’s a plane!  It’s SUPER-GENERALIST! I started my practice by leasing space in an existing general dental office.  My “landlord” was an accomplished and successful dentist.  He told me, “You’ve got to be a ‘SUPER-GENERALIST.’”  By that, … Continue reading →

Posted in Case Presentation, Practice Management, Websites, What Happened Today | Tagged , , | 8 Comments

“But, I don’t have insurance.”

Posted on January 30, 2014 by The Dental Warrior

Today a 20 year-old came in as a new patient (husband and 8 month old baby in tow).  She found me via my website and also cited my “good reviews.”  Her chief complaint was a broken down tooth with a … Continue reading →

Posted in Editor's Favorites, Practice Management, What Happened Today | Tagged , , , | 31 Comments

The ADA… Is Watching Me… They See My Every Move

Posted on January 16, 2014 by The Dental Warrior

With a hat tip to Hall & Oates’ “Private Eyes.” Today was an interesting day.  I had two new patients that came to me via my website.  I always ask how they found me, my site, and why they chose … Continue reading →

Posted in Current Events, Editorial, What Happened Today | Tagged , , | 8 Comments

Video Testimonials Are Marketing Gold

Posted on November 19, 2013 by The Dental Warrior

I need to do this more!  I was just chatting with a patient in hygiene today.  I asked her, “What’s new?”  She told me she had a new boyfriend, and she was in LOVE.  She then went on about how … Continue reading →

Posted in Marketing, What Happened Today | 4 Comments

Go Ahead. Make My Day!

Posted on November 14, 2013 by The Dental Warrior

I know what you’re thinking, punk.  You’re thinking “did he give me two carpules of anesthetic or only one?”  Now to tell you the truth I forgot myself in all this excitement.  But being this is a Kavo electric high … Continue reading →

Posted in Case Presentation, Websites, What Happened Today | Tagged , | 11 Comments