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Category Archives: Must Read Books!
The Website Owner’s Manual – 2nd Edition!
It’s DONE! Finally! Really! The 2nd Edition of my book, “The Complete Website Owner’s Manual for Dentists,” is ready to go! I decided to make it a downloadable product this time around. The original paper version was expensive to print, … Continue reading
Do You Have an Evil Plan?
If everyone is zigging, should you be zagging? I just finished reading a book, “Evil Plans: Having Fun on the Road to World Domination,” by Hugh Macleod. It reminded me of a thought that occasionally percolates in my brain. What … Continue reading
Today’s Quote – And Must Read List
A friend of mine, Dr. Mike Maroon (founder of Academy of Comprehensive Esthetics), wrote a nice endorsement of my blog on Facebook today. But, along with fans, come the odd “anti-fans.” When you’re an idea-man or simply vocal, you’re bound … Continue reading
Posted in Marketing, Must Read Books!
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Book Review: Unlimited New Patients – Volume 3
Let’s face a simple fact: Dentists are largely clueless about marketing! My friends at New Patients Inc recently published “Unlimited New Patients – Volume 3.” I bought the first two editions many years ago. At the time, they were tremendously valuable. … Continue reading