Category Archives: Marketing

My New Website Design by New Patients Inc – A Review

Posted on July 29, 2017 by The Dental Warrior

This article is a bit long.  However, I urge you to read it.  Today, your website represents your practice to the world.  Accordingly, the decision to have a website and choosing the right marketing firm to help you create it … Continue reading →

Posted in Dental Product Reviews, Marketing, Websites | Tagged , , , , , | 3 Comments

Do You Know What’s in Your Website? Are You Sure?

Posted on July 3, 2016 by The Dental Warrior

This article has been sitting in the “draft” folder for a while.  I’ve written, lectured, and pontificated many times about my position that dentists should be creating their own website content.  I’m not saying they need to create the actual … Continue reading →

Posted in Marketing, Websites | Tagged , | 4 Comments

Don’t Just Answer the Question.

Posted on April 8, 2016 by The Dental Warrior

We all get phone calls and emails from prospective patients looking for a new dentist.  Very often the only question these prospects ask is, “How much is ________ (a cleaning, a crown, an extraction, etc.).”  Another common question is, “Do … Continue reading →

Posted in Marketing, Practice Management | Tagged , , , | 6 Comments

Be a Puerto Rican Cowboy!

Posted on January 19, 2016 by The Dental Warrior

Say whaaaa?  It’s been a good while since I’ve written.  I’ve been rather distracted and uninspired.  I’ve also been busy with “life,” not the least of which is dealing with my daughter’s leukemia diagnosis and treatment.  I’m also a busy … Continue reading →

Posted in Marketing | Tagged , | 12 Comments

The Website Owner’s Manual – 2nd Edition!

Posted on July 4, 2015 by The Dental Warrior

It’s DONE!  Finally!  Really! The 2nd Edition of my book, “The Complete Website Owner’s Manual for Dentists,” is ready to go!  I decided to make it a downloadable product this time around.  The original paper version was expensive to print, … Continue reading →

Posted in Dental Warrior Announcements, Must Read Books!, Websites | Tagged , | 5 Comments

Are You A Dentist or THE Dentist?

Posted on February 13, 2015 by The Dental Warrior

Seems like a strange question at best and an ego-driven rhetorical question at worst, right? Mandelbaum!  Mandelbaum!  Mandelbaum! “So, you think you’re better than me?” I couldn’t help working in a Seinfeld reference! What do I mean by the title … Continue reading →

Posted in Editorial, Marketing, Practice Management | Tagged , , | 4 Comments

Random Thoughts of the Day

Posted on February 4, 2015 by The Dental Warrior

It’s been an interesting couple of weeks.  This will be a quick and dirty blog article.  No pictures.  No fancy editing.  Just what happened this week and what I’m thinking.  GO! Thought #1: It all started with a seminar… Last … Continue reading →

Posted in Marketing, Websites, What Happened Today | Tagged , , | 4 Comments

We’ve Got Spit. We’ve Got Class…

Posted on November 24, 2014 by The Dental Warrior

…New York dentists kick Florida ass! Or so it would seem, if you look at this ad.  My hygienist clipped this from the newspaper over the weekend and brought it in.  See the full ad below (after the jump). The … Continue reading →

Posted in Marketing, What Happened Today | Tagged | 10 Comments

“I’m on the beach, and my crown came out.”

Posted on November 12, 2014 by The Dental Warrior

I’ve said it a thousand times, if I’ve said it once.  The smartest thing I ever did, business-wise, was to create a well-optimized and well-written website. Today, at the end of the day, we got a call at the office.  … Continue reading →

Posted in Websites, What Happened Today | Tagged , , | 3 Comments